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Blog Posts & News Updates are great ways to keep your customers and site visitors informed on what your company has been doing as well as industry happenings. Search engines love regular updates as well.
Is GEO the Same as SEO?
There's no shortage of debate on GEO vs SEO right now. Whether it's at events, Facebook, Reddit, or private groups, things are starting to get a little heated. So is GEO the Same as SEO? The short answer is no. While there are a ton of similarities, and they share...
Search Page Ownership – the Ultimate Search Performance Metric
Every SEO has to deal with proving out the value of SEO in the business. There's a ton of commonly used metrics and KPIs that can help with this. There's the obvious metrics such as traffic, rankings, and revenue, to the more obtuse such as content published. These...
The Strategy Behind Search Arbitrage
Getting your keywords to the top of Google is a common part of most marketing strategies. You’re capturing users with a level of intent that is simply not reachable through many other channels. But even if you get to the first position of Google, and you always have a...
Is GEO the Same as SEO?
There's no shortage of debate on GEO vs SEO right now. Whether it's at events, Facebook, Reddit, or private groups, things are starting to get a little heated. So is GEO the Same as SEO? The short answer is no. While there are a ton of similarities, and they share...
Search Page Ownership – the Ultimate Search Performance Metric
Every SEO has to deal with proving out the value of SEO in the business. There's a ton of commonly used metrics and KPIs that can help with this. There's the obvious metrics such as traffic, rankings, and revenue, to the more obtuse such as content published. These...
The Strategy Behind Search Arbitrage
Getting your keywords to the top of Google is a common part of most marketing strategies. You’re capturing users with a level of intent that is simply not reachable through many other channels. But even if you get to the first position of Google, and you always have a...
Is GEO the Same as SEO?
There's no shortage of debate on GEO vs SEO right now. Whether it's at events, Facebook, Reddit, or private groups, things are starting to get a little heated. So is GEO the Same as SEO? The short answer is no. While there are a ton of similarities, and they share...
Search Page Ownership – the Ultimate Search Performance Metric
Every SEO has to deal with proving out the value of SEO in the business. There's a ton of commonly used metrics and KPIs that can help with this. There's the obvious metrics such as traffic, rankings, and revenue, to the more obtuse such as content published. These...
The Strategy Behind Search Arbitrage
Getting your keywords to the top of Google is a common part of most marketing strategies. You’re capturing users with a level of intent that is simply not reachable through many other channels. But even if you get to the first position of Google, and you always have a...