by marketersguide | Jan 12, 2026 | SEO
There’s no shortage of debate on GEO vs SEO right now. Whether it’s at events, Facebook, Reddit, or private groups, things are starting to get a little heated. So is GEO the Same as SEO? The short answer is no. While there are a ton of similarities, and...
by marketersguide | Sep 24, 2024 | SEO, SEO
Every SEO has to deal with proving out the value of SEO in the business. There’s a ton of commonly used metrics and KPIs that can help with this. There’s the obvious metrics such as traffic, rankings, and revenue, to the more obtuse such as content...
by marketersguide | Mar 4, 2024 | Insights
Getting your keywords to the top of Google is a common part of most marketing strategies. You’re capturing users with a level of intent that is simply not reachable through many other channels. But even if you get to the first position of Google, and you always have a...
by marketersguide | Mar 4, 2024 | Insights, SEO
There is not an SEO tool out there that won’t pop up some kind of warning if your content length is too short, and most SEO’s build it in to their SEO strategy. But is content length an SEO ranking factor? And if so, what should your ideal or minimum content length...
by marketersguide | Mar 4, 2024 | Guide, SEO
As Google evolves how it crawls and indexes content, we’re seeing a real shift in how we as SEO’s can build and structure content. In the last decade we’ve seen a solid shift from “Keywords” to “Intent”, and likewise, we’re now seeing a shit from creating pages to...
by marketersguide | Mar 4, 2024 | News
In the last two years there’s no doubt that rich results have become a core part of any SEO strategy. They’ve gone from an interesting feature, to a huge source of traffic for many websites. Unfortunately, it’s been harder to keep on top of rich data, with many schema...
by marketersguide | Mar 4, 2024 | Guide
Structured Data is a hot topic for SEO, especially as Google, and other search engines, display more and more above the fold rich snippet results in the search results. As part of any structured data implementation you’ll want to make sure your structured data...
by marketersguide | Mar 4, 2024 | Guide
A simple guide to adding FAQ Schema to your website Adding FAQ Schema can seem like an overwhelming technical challenge on many levels, especially if you don’t have a dedicated technical SEO resource. Afterall, not only do you have to know Javacript to create the FAQ...
by marketersguide | Mar 4, 2024 | Insights
“Our company is value driven” is fast becoming a mainstay in all corporate messaging, after all, it has been clearly proven that value driven companies are more successful. But there’s a lot more to being a value-driven business than the company masthead, you need to...
